Campaign manager
Campaigns that pace themselves, credit by credit
Every view you serve for the network becomes a credit you can spend. The campaign manager decides where those credits go: which creatives, which countries, which hours and how fast.
What you control
Campaign groups
Bundle creatives under one objective — awareness, clicks or retargeting — with a shared budget and reporting view.
Daily caps and pacing
Set a daily credit cap and choose even, front-loaded or as-fast-as-possible pacing. Live meters show how much of today's cap is left.
Precise targeting
Sizes, countries, categories, blocked domains and a 7x24 day-part grid, all editable without pausing delivery.
Rotation weights
Weight each creative inside a group so your best performer takes the larger share of impressions automatically.
Schedules
Give a campaign a start and end date and it activates and retires itself — no manual switching at midnight.
Preflight and review
Preflight checks catch missing destinations, wrong dimensions and low balances before you submit for review.
Creative specification
Upload JPEG, PNG or GIF images, or a zipped HTML5 creative where enabled. Dimensions must match the selected size exactly.
| Format | Dimensions | Typical placement |
|---|---|---|
| Leaderboard | 728 × 90 | Header or in-article strip |
| Billboard | 970 × 250 | Header or in-article strip |
| Super Leaderboard | 970 × 90 | Header or in-article strip |
| Full Banner | 468 × 60 | Header or in-article strip |
| Medium Rectangle | 300 × 250 | In-content block |
| Large Rectangle | 336 × 280 | In-content block |
| Square | 250 × 250 | In-content block |
| Half Page | 300 × 600 | Sidebar or sticky rail |
| Wide Skyscraper | 160 × 600 | Sidebar or sticky rail |
| Skyscraper | 120 × 600 | Sidebar or sticky rail |
| Mobile Banner | 320 × 50 | Header or in-article strip |
| Large Mobile Banner | 320 × 100 | Header or in-article strip |
Campaign questions
- What is a campaign group?
- A campaign group holds several creatives that share one objective, one daily credit cap, one pacing mode and one targeting set. Credits are spent from your wallet against the group, so you always know what a theme costs.
- How does pacing work?
- Even pacing spreads the daily cap across 24 hours, front-loaded delivers roughly two thirds before midday, and as-fast-as-possible spends the cap as soon as inventory is available.
- What can I target?
- Banner sizes, included or excluded countries, publisher categories, blocked domains and a 7x24 day-part grid. A creative only serves when every rule and the campaign schedule allow it.
- How long does review take?
- New creatives enter the moderation queue and are usually reviewed within one business day. Rejections always come with a reason from our published policy library plus guidance on what to change.
- Why is my campaign not serving?
- The most common reasons are a zero credit balance, a paused status, a schedule that has not started or has ended, a daily cap already spent, or targeting so narrow that no matching placement exists.