For publishers
Turn spare ad space into your own traffic.
Paste one snippet, keep your layout intact, and bank a credit for every verified view you serve. Then spend that balance putting your own banners in front of the network's readers.
Earning maths
Work out what your traffic is worth
Credits accrue per verified view, per unit. Two banner slots on a 25,000 view month at 70% viewability is 35,000 credits — enough to run a sustained campaign of your own without spending anything.
No payout threshold
Cash networks make you wait for £50 and 60 days. Credits land on the same page view and are spendable immediately.
Weightless snippet
A single asynchronous script under 3 KB. No layout shift, no render blocking, no third-party cookie soup.
Your inventory, your rules
Block categories and specific competitor domains per site so nothing embarrassing appears beside your content.
Reader-respecting
Contextual and coarse geo only. Nothing to disclose beyond a standard advertising line in your privacy notice.
Credit calculator
Credits earned / month
17,500
= 17,500 of your own impressions
Same reach if bought
£11.38
at £0.65 per 1,000 credits
Placement guidance
Above the fold
Leaderboard 728×90 under the masthead — highest verified view rate.
Recommended
In-content
MPU 300×250 after the second paragraph — strongest engagement.
Recommended
Sidebar
Skyscraper 160×600 sticky at 60% scroll depth.
Mobile inline
Banner 320×50 between content blocks, never as an overlay.
Eligibility checklist
- Original content and a working privacy notice
- HTTPS and a resolvable domain you control
- Real human traffic — no incentivised or bought clicks
- Maximum four network units per page, all visible
- No placements in hidden frames or auto-refreshing pages
Installation takes one paste
Your console generates a snippet per site and per format. Drop it where the banner should appear; verification confirms delivery automatically.
<div data-nexusad="mpu"></div> <script async src="https://nexusad.network/api/public/embed" data-key="YOUR-PUBLISHER-KEY"> </script>Create your free account
Is NexusAd right for your site?
An honest answer beats a wasted afternoon. Here is where the reciprocal model works brilliantly — and where you should look elsewhere.
A strong fit
- You run a niche blog, forum, tool or community with real readers and modest traffic.
- You would rather grow your own audience than collect £4 a month in ad revenue.
- You already have unsold or house-ad space you are filling with placeholders.
- You publish several sites and want them to promote each other automatically.
- You want a launch channel for a new project with no ad budget at all.
Probably not for you
- You need cash payouts — credits buy impressions, never money.
- Your traffic is incentivised, bought, bot-driven or paid-to-click.
- You want guaranteed placements on specific named sites.
- Your site has no content of its own, or no working privacy notice.
- You need audience targeting on personal data; we run contextual and coarse geo only.
Still weighing it up? Model your own traffic and see the credits before you sign up.
Open the earnings estimatorTrust & compliance
Clean traffic is the whole product
A reciprocal network only works if nobody games it. These are the rules we hold every member to — including ourselves.
Every credit is a real view
A credit is only minted when a banner renders in a viewable slot in a genuine browser session. Hidden frames, stacked slots and auto-refresh pages earn nothing.
No bots, no incentives
Paid-to-click, autosurf and bot traffic are grounds for immediate suspension. We fingerprint bursts and impossible click rates and remove them before they touch a balance.
Human review on every creative
A person checks each banner against our content policy — no adult, malware, deceptive claims or fake system dialogs — before it can reach a single publisher page.
Privacy by default
Contextual and coarse country signals only. No behavioural profiles, no cross-site tracking cookies, no data sold on. GDPR and UK GDPR aligned.
Read the detail: content policy, publisher rules, cookie stance and data handling.