Independent publishers
Fill unsold inventory and grow your own audience
Most independent sites carry unsold slots. Filling them with reviewed network banners converts wasted space into credits, which you then spend promoting your own newsletter, podcast or flagship pieces elsewhere on the network.
Who this fits
- Sites below the traffic floor of traditional ad networks
- Newsletters and podcasts that need audience growth, not cash
- Publishers who want brand-safety review before anything serves
Formats that work here
- 728x90 header
- 300x600 sidebar
- 300x250 between posts
The 30-day playbook
- 1
Register every domain
Verify ownership so your inventory is eligible network-wide.
- 2
Create named placements
Per-placement reporting shows which template actually earns.
- 3
Promote your best work
Spend credits driving readers to your strongest evergreen piece.
Placement-level reporting shows exactly which template earns, so you can add slots with evidence.